Digital Marketing & Analytics
This is a 23-hour, high-impact undergraduate certificate that will give you competent skills in programming, social media marketing, marketing analytics, email marketing, SEO, and organic growth tactics.
This certificate offers hybrid options for in-person and online courses.
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Frequently Asked Questions
Common questions about Digital Marketing.
No, but the hard skills and certifications that come along with this program are incredibly useful in building your resume and proving that you can do a job before you get there.
To craft a resume that really wows employers, you’re going to want some of the certifications included in our Digital Marketing program. We’ll get you certifications from marketing giants Google and Hubspot in social media marketing, email marketing, search engine optimization, digital marketing analytics, and viral & organic growth.
Yes! The only way to make sure our program gives you the skills you need to get hired and teaches you to work through real-world problems that actually matter is to partner with the people out there who are actually doing it. Our collaboration with Fortune 500 companies and subject matter experts means that their multi-billion-dollar expertise is reflected in everything you’ll study here.
Digital Marketing is huge, so you’ll have tons of options, but most students discover which piece of the puzzle they have a passion for by their 2nd or 3rd year. If you love being at the forefront of new trends, it may be social media. If you want to influence what people see when they look things up, you may point to search engine optimization. As a digital marketing grad, the high-paying possibilities available to you across industries are essentially endless.
A flipped classroom is one where the focus is not on lectures, but on discussion, projects, and problem-solving. Students in flipped classrooms get the chance for more instructor feedback, and as a result have been found to learn much, much faster.
If you enjoy problem-solving, if you want to work with people to build brands, if you are looking for a degree that opens a ton of doors to different high-growth careers, if you have a knack for creativity , and if you’re looking for a way to take part in bringing about a better future, you should consider this program.
Flexibility. Optional Synchronous means our Digital Marketing courses can be attended together at one time with other students, or on your own schedule. Many students prefer the learning that comes with live interactions, while other students love the flexibility of doing them whenever they fit into their schedule.
This major is part of an exclusive partnership between Adrian College and Rize Education, which means you’ll be learning with students from your campus, as well as students from a selective consortium of schools across the country. The goal is to help you begin building a national network of people in your industry before you’ve even graduated.